Case Study - FoodHub Wiki

Issue: The NSW Food Industry Training Council (NSWFITC) was concerned about the lack of resources available to support workforce development in the Food Industry, which is vital to Australia in terms of profitability, investment, exports and jobs growth.

Solution: Redlaunch designed FoodHub as a collaborative, free repository of high quality industry-specific information and learning resources. The wiki vision is that collective wisdom will enable FoodHub to become a valuable tool for all workplace supervisors and vocational trainers and assessors across the food industry.

Visit Food Hub at

'ADD FIRE' Instructional Design Model

Instructional Design

Definition: Instructional design is the analysis of learning needs and systematic development of resources to facilitate the transfer of knowledge, skills and attitude to the recipient or acquirer of the instruction.

Redlaunch employs our 'ADD FIRE' instructional design model::

  • Analysis - analyzing learner characteristics and context; the task to be learned etc
  • Design - designing a storeyboard to evaluate the instructional approach for the task
  • Develop - creating the materials with due consideration for delivery modes, learning styles and cultural environments
  • Formative Feedback - seeking technical input from key stakeholders while instructional materials are under development
  • Implement - delivering or distributing the instructional materials to a trial target audience
  • Revise - editing to incorporate feedback from trial evaluation
  • Enhance - ensuring the materials incorporate agreed technologies to enhance accessibility and the achievement of quality educational outcomes

We love the ADD FIRE creative process! Your people will love the created product!

Updating or redesigning your training materials? Talk to us today about your needs >>



WebLearning is our powerful, advanced eLearning environment for companies, tertiary institutes, schools and professional bodies... your secure, reliable, scaleable, easy-to-use 21st Century solution to the chalk and board.

eLearning Solutions.

Vodcast Studio


Redlaunch is blazing the trail in education by producing and hosting audio and video podcasts (vodcasts) at our Redlaunch Distribution Centre for viewing on computer, video mp3 player, 3G mobile phone or DVD player.

Object Repository


Your Redlaunch repository will support the timed storage, searching, retrieval, import/export transactions, event logging, auditing, reporting and archiving of any business/learning object or digital resource.

Object Repository.